Dr. Earl R. Smith II

admin says:

29 Responses to “Do you believe it?”
1.
March 14th, 2008 at 10:24 pm e
Robert Fornal wrote:
In my experience, it is not worth paying for … unless you find a company that will work with you to develop a comprehensive campaign. Software … it will work for a while, but once the search bots get reworked at the search sites these methods become invalid.
2.
March 14th, 2008 at 10:26 pm e
Flyn Penoyer wrote:
SEO is quite valid, however many of the companies that say they are expert are not. You need to do some serious checking before using one of these companies.
I would check out orangebeatle.com in the UK and maybe find out if they can help you or refer you to a good firm.
Additionally, you should check out “social marketing” which is the use of social networking, bookmarking sites and others to strategically drive you traffic and business — it is very powerful and akin to SEO on steroids!!
Go to the link below and get a free membership so you can view some of the base content (by the way this site is designed to help you market your business). Then go to the My VMU Training link on the left, click and the click the link below the get started graphic — something about orientation video — the videos part 2 and 3 are on social marketing — watch, you will be amazed.
3.
March 14th, 2008 at 10:28 pm e
Doris Barnett wrote:
Doesn’t it sometimes seem that the people that you find are probably a better fit than the one’s that find you when you need services? I suspect that it works the same way for our potential customers. So if you can use SEO to let people “find” you, perhaps they will feel the same way?
4.
March 14th, 2008 at 10:29 pm e
Tom McCall wrote:
Search engine optimization is critical to the success of any on-line marketing effort. Thinking you’re going to get quality insight into appropriate methodologies to achieve maximum exposure from a random spammer is akin to believing there’s really $16 million in a Nigerian bank with your name on it.
5.
March 14th, 2008 at 10:30 pm e
Joe Kennedy wrote:
SEO is valid and very important. I have used a number of vendors in the past and have done a decent amount myself…
In any regard, as to who to chose to perform SEO for your sites… I dislike stating the obvious but I recommend going to Google/Yahoo and Searching for: Search Engine Optimization. The company who doesn’t pay for the add space that has the highest placement is the one who knows their stuff the best as there were able to Optimize their own site to be on the top of the list.
If you receive an add from someone not in the top 2 or 3 listed on a search don’t use them as they are unable to get their own website on top…. This is the one place in technology where you can see how well a vendor lives up to their own promise. If a vendor promises “Top 10 placement” but can’t get them self in the top ten…. well enough said.
6.
March 14th, 2008 at 10:32 pm e
Louis Georgakakis wrote:
Yes, search engine optimization works. How well does it work? That depends on who you ask, and where you’re starting from. Your site might already be properly optimized if the web developers did their homework and you invested your time in generating the relevant content. If you have a niche site, people may find it rather easily, as opposed to a website that is generic or uses over-saturated terminology or topics.
The SEO specialist should work with what you have, and not use what is considered “black hat” techniques, or methods that try and fool search engines into listing your website higher. These techniques, while sometimes beneficial, may also result in having your site banned from search engines.
Ask the SEO consultant for a portfolio and references. Follow up and ask the references if the SEO campaign was worth it for them.
Ask the SEO consultant what he or she considers a successful campaign. Is it just increasing website visits, or is it also improving leads or sales? The latter is obviously the “raison d’être” for any SEO campaign. You don’t want increased visits from people who would never consider your product or service, but it might be easier for the consultant to increase visits from that non-purchasing group.
Ask if the consultant would consider a base plus commission on results generated. This will help you avoid the “hit-and-run” SEO consultants only after quick buck. Many consultants will tell you to take a hike, but the serious ones will negotiate.
Never spend more money on an SEO campaign than you will generate in sales or the equivalent in brand exposure. Never forget the bottom line and always consider the return on investment as the best and most useful qualifying factor whether or not to run such a campaign. Good luck!
7.
March 14th, 2008 at 10:33 pm e
Wei Luo wrote:
I will do research just like you posting the question here, meanwhile, I will let the company try for free (a win-win strategy), if you are happy about their services, then you can determine what’s the next. If you are one of their beta-version testers, you are free to try.
8.
March 14th, 2008 at 10:35 pm e
Jeff Williams wrote:
Yes I believe it! Since every search result is based on the Search Engine vendor’s (Google, ASK, MSN etc.) ability to collect data from your web site content and dissemenate it into their cataloged database and then provide results relevant to a users query, it is logical to see that some optimization and purposeful and intelligent design could equate to seekers of information being guided to your web site.
With all of that said you need to determine the purpose of your site and how optimizing it for higher relevance rankings with main stream search engines is going to benefit that purpose. If your web sites generate revenue (either as a result of direct sales, follow-up actions or click-through advertising) and drawing the right people to your site is a benefit then making sure you’ve got all of the right stuff built into the web pages will create some ROI is done well.
You do have to be selective in choosing a company to assist you with any Search Engine Optimization (or Search Engine Marketing), just like any investment. Promises are easy to make and it sounds like you made the right observation in determining that your solicitation by e-mail was more of a blanketed approach and not targeted to you specifically. But if you are interested in tuning your web site for better results then look into companies that do that type of work and research them.
Take a look at the following article from CIO.com for more detailed information:
http://www.cio.com/article/40951
9.
March 14th, 2008 at 10:36 pm e
Jon Reisfeld wrote:
SEO is worthwhile and capable of producing highly measurable results, provided you work with people who really know what they’re doing, use appropriate tools and strategies and invest the required time to help you achieve your goals and objectives. While I don’t personally do the SEOs, I can tell you a little bit about the approach my firm takes when we help clients improve their rankings. First of all, the guy who handles the SEOs for us, has been doing these for years and is a real “student” of the science of optimization. His approach involves the following steps: (1) A viability study that involves identifying and analyzing the “key phrases” most appropriate for achieving your goals and objectives. For instance, if your primary goal is “sales,” he identifies the most appropriate “key phrases” to attract online sales from your primary target market. Anybody can help you win “some” obscure key phrases, the problem is they may not be relevant to your objective. So, if they don’t help you properly identify and articulate these needs, you won’t wind up with high-ranking key phrases that are actually helpful to you, although they will be “highly ranked.” (In other words, anyone who offers you a “high-ranking guarantee” going into the process, will fulfill the conditions of their guarantee, independent of your long-term business objectives. Avoid them. (2) Next, we survey your website to determine its existing ranking, its competitive position and environment, and verify that the results we get on submitting your site to the search engines delivers desirable results. It gives us a baseline for success metrics, among other things. (3) Then, we perform optimization and submission processes. We also have ways to fast-track this process, obtaining optimization feedback — which normally takes a month or more — in a matter of days. (4) The final step involves ongoing metrics analysis and program refinement. SEO rankings will change and/or degrade over time without periodic “tune-ups,” so this is not a one-time effort. The firm helping you implement this type of work should provide guidance to you that’s approrpiate to the size, scope and objectives of your SEO program. (5) Finally — and perhaps most importantly — we look at more than the technical side of obtaining — and maintaining — optimized search engine results. Our marketing team provides a “reality check” of sorts, to affirm that your stated goals and objectives are strategically and financially sound. We do this by taking your current business strategy, online marketing model (including use of social media sites), revenue models, budget and ROI expectations into account. Where we find misalignments, we help you modify, reassess and reformulate your plans. I hope this helps. And by the way, one clear “red flag” to consider is if your prospective SEO firm mentions — or emphasizes — “metatags” to any extent. The search engine ranking algorithms consider these far less important than a host of other criteria, including such things as actual site content, header and other tags, a range of site popularity factors and longevity measures, to name a few. Hope this helps.
10.
March 14th, 2008 at 10:38 pm e
M.Osita Nwaneri wrote:
Like people from my origin in Africa say, there is no smoke without fire! If it exists, then obviously some people have it as a profession and some must be good at it. I am a futuristic person and I believe one should not serve what one would not eat. The way the internet is going, it is becoming less specialized and more participant-driven. Thus the commonest searches on google end up inching higher when google suggests a search. The answer about social networking is quite true. One little addition I want to make is that a member of your organisation should know or learn about SEO from the huge amount of free resources on the internet. Then, your organisation will be better enabled to find ‘experts’ to put spome icing on the cake. That way, you have someone in-house that will always be on top of things. The reason is that the internet is constantly changing and to maintain your position, you have to run. You can learn if your organisation is too small to hire a dedicated expert. Other methodologies suggested above like Google page rank should also be considered, however it also depends on the terms you search for and how the sites that are not top have kept to Google rules. I believe if I should find a cheat-sheet and optimize to beat the bots, when the search engine plugs the hole, I will not rank high again. But if I play by the rules all the time, I will always be there, so the top is not always the best. Visit my blog sometime and you may get some ideas too, or some good links.
11.
March 14th, 2008 at 10:39 pm e
Jon Gursha wrote:
Great question, Currently, I sell SEO and SEM marketing products and I have an extensive client list that I built and maintained over the past year ranging from small home based business to large corporations. SEO works and generates results for the clients. Some of the results are amazing and generate leads to the companies at a lower cost than print advertising, radio ads, and other marketing activities.
I recommend that you ask them good questions and to show you tangible results such as traffic or rankings for a few clients, see if they have case studies and a decent track record. Check and ask them where they are located, and where they perform the work, you want to be careful of the many pop up companies based in remote locations and various areas overseas. Find out as to what type of work they will be performing. If anyone guarantees you top rankings and traffic run don’t walk. Google and Yahoo the two biggest search engines state not to do business with anyone that guarantees results, placement and the like.
You are going to want to work with someone that is going to be part of your team for the long-term and that will help educate you and show you how this works especially during the sales process. I educate every client and perspective client to help them understand how SEO works.
I also did a quick analysis of your two websites and noticed that you could benefit from SEO. Feel free to call or email me with any questions on the subject of SEO or SEM. I’ll hold off on the pitch and provide you with informative information on your sites.
12.
March 14th, 2008 at 10:40 pm e
John Nagle wrote:
Ignore spammers, “Open Networkers”, and similar bottom-feeders, and you’ll do OK.
The search engine optimization industry is on the slimy side. It’s about at the level of used car dealers.
13.
March 14th, 2008 at 10:42 pm e
Ehren Koelsch wrote:
A good friend and former colleague of mine used to work for a very well known SEO company in Michigan and might be able to shed some light on the industry. I’ve suggested Jason as an expert in the field.
I’ll have to pass along your ShoalnReef website to a few of my fishing buddies, too. I’d love to plan a salt water fishing trip some day!
14.
March 14th, 2008 at 10:43 pm e
Alexa Passos Ronngren wrote:
The advice you’ve received about SEO so far is pretty solid. So, I just want to add that SEO will bring traffic into your site, but it’s marketing and sales that will convert your visitors into buyers. Engage your visitors as if you are meeting for a business lunch – let them know a bit about you, a bit about your business, and a bit about what you offer. Do it all in a way that explains why you versus someone else (positioning). This alone will help you naturally add keywords into your site. In addition, you can drive more traffic to a site by distributing articles to article databases, blogging, and social networking (like you are doing now!) These are just a few of the many ways to market your site, but they are probably the easiest to implement based on your writing skills.
15.
March 14th, 2008 at 10:45 pm e
Gary Sigman wrote:
SEO will work well only after the proper search phrase is determined by direct testing. Whether it is worth spending money on is a matter of reaching your business goals. If your business goals include increased qualified traffic to your websites and your websites properly inform visitors of the benefits to them and people want those benefits enough to pay what you are asking then SEO will pay for itself. Please note that SEO can only be responsible for increased qualified leads. Closing the sale is out-of-scope although the SEO process can result in metrics that can make the sites more effective.
There are snake oil salespersons in all businesses. Singling out SEO practitioners as being somehow more or less prone to being charlatans is an ignorant point of view. It is, however, symptomatic of our current culture. British sociologist David Halpern recently did a study that revealed only 34% of Americans believe that other people can be trusted. Yet, working with someone to perform effective SEO will require trust. That means realistic expectations on your part and them bringing integrity, intent, proven capabilities and results that are meaningful with regard to your business goals.
16.
March 14th, 2008 at 10:46 pm e
Jim Dennis wrote:
I have a strange idea, perhaps one that is so strange that it could never work.
Perhaps the most effective “SEO” strategy is to focus on developing high quality content, combining it with accessible, effective web design, and forging meaningful relationships with others in your business and/or community.
SEO spam, like most spam, is about “cheating” — gaming the system and trying to get some form of instant gratification.
Does it sound hopelessly idealistic to suggest that a better long-term strategy is to work *with* the system?
An interesting way of turn your question around: what is a magic incantation for which your site(s) do pop up near the top?
“international fishing club” puts ShoalnReef.com as the third hit in Google. Changing that to: international “fishing club” (note the change in quotation) pushes it off the front page and down into oblivion (past page 5 at least).
Searching for “amazing pace” doesn’t readily find http://www.dr-smith.com nor does “business development.” But searching on the combination: “amazing pace” “business development” puts you within the first ten hits.
Now these examples are only from a cursory glance at each page and a few moments with Google. You might be able to devise better search
strings that already work for you.
Something as broadly popular as “sports fishing” obviously will have lots of competition; and with something as amorphous as “business development” it seems likely to be inherently difficult to “rise to the top.”
So what are the more specific niches in which you can attract more notoriety? How can you promote your strengths from within those niches to broaden your recognition?
Who are you really trying to reach? What are you trying accomplish with each of these sites?
As for spammers describing themselves as SEO specialists — I would give them as much credence as any other spammer — which is to say NONE!
17.
March 14th, 2008 at 10:47 pm e
Andrea Stenberg wrote:
For the most part I’ve ignored SEO when it comes to my site. The exception is using Google site maps to make my site more Google friendly and occasionally remembering to use keywords in the title of my blog posts.
What I’ve focused on is creating great content – and lots of it – and letting people know about my site. I’m not anywhere at the top of Google, but at this point, it’s not a priority.
18.
March 14th, 2008 at 10:48 pm e
Paul Eilenberg wrote:
I added this to my corporate web site some time ago. I believe that it’s more than slightly accurate. It’s rather long so I am not posting it here. If you care to take a look it’s on the following web page: http://adlinknet.com/seo_myths.htm
Please note my disclaimer on the site:
I am not the author of this document, much though I wish that I that I were. Every word in it is absolutely true from my 15 years in the web hosting business. This document was sent to me some time ago by a colleague without attribution. I have added this to our site as the information contained herein is indispensable to anyone thinking about building a web site.
Links:
http://adlinknet.com/seo_myths.htm
19.
March 14th, 2008 at 10:50 pm e
Jerry Edwards wrote:
In my view, SEO is a waste. It is better to find ways to drive traffic to your site – PPC, Blogging, Business Cards, etc. Then the issue is how your site converts which is really the important part.
20.
March 14th, 2008 at 10:52 pm e
JP Singh wrote:
It’s mostly a “trickery” !!
To speak in Hindlish : “Mantarbaazy”
21.
March 14th, 2008 at 10:54 pm e
Mike Hilmer wrote:
We spend no more than $500/month on SEO with Google and Yahoo and frankly we show up in searches when we need to BUT we have never generated a deal through our website (and that isn’t the type of model we run). If sales iare the objective, the internet is a great tool for driving brand equity and getting ‘noticed’. SEO ’stuff’ involves a lot more people than companies realize on the back end trying to maintain rankings.
Depending on your business we often see customers driving traffic and building a lead database for a subsequent outbound live call but in terms of ROI they are spending BIG money to make that happen and with every new key word and domain registered it seems to me the cost would only increase.
One firm I spoke with http://www.networksolutions.com I believe guarantees their results (and I’m told they are the only one) – or your money back!
Reports you would receive are ‘impressions’ and ‘clicks’ to your site (not sure if that is a result of your keywords or someone else’s). Impressions are folks that see your company on “Google” and the click is someone that actually visits you. The difference between impressions and clicks is staggering and draws into question the value for $$ spent. However, it is relatively cheap advertising but needs to be part of a comprehensive strategy to capitalize on the results. It’s all about conversion at the end of the day.
Now Banner advertising..that’s a whole other story!
22.
March 14th, 2008 at 10:55 pm e
Doug Hering wrote:
Nada, zip, zero.
23.
March 14th, 2008 at 10:56 pm e
Jason Dodge wrote:
As many of the others have stated – SEO has its good points and its bad points. Most of the bad points stem from the slimy or “Black Hat” SEO tactics as they are known when I worked in the industry.
Steer clear of the individuals such as those that are emailing you constantly. Although they may seem legit, they tend to fall on the latter end of the scale and perform “Black Hat” tactics, claiming they have software that can boost your results. It is good to keep in mind that no software has been “proven” to provide you with long term results. These black hat tactics, software, etc. will end up hurting your website in the long run, rather than help it.
Typically what happens is these companies come in, make false claims, inject your site with a ton of keywords, use their so-called proprietary software to submit your site changes to the major search engines and send you on your way.
If you do go with an Search Engine Optimization (SEO) company or Search Engine Marketing (SEM) company, be sure that they are in fact a legit business with a proven track record. Ask for referrals, talk to other companies that have used their services and inquire on how their project was handled.
A successful entrepreneur such as yourself, may want to educate yourself with some of the jargon that is used in the industry. Not only will this open a few doors to you in the way you think about your own site optimization, but it provides you with an insight into the industry itself.
There are some basic items you can address yourself, such as meta keywords that are unique to each page and the its content. Also, unique meta descriptions that in-fact describe what that page is about. The meta descriptions become especially important in search engine results as this is the actual scripted text that the engine will display for a given page.
The old adage – “Content is King” applies directly to SEO. Without good, well written content that is pertinent to your site, your website does not mean a whole lot to its users or the search engines themselves.
Another point regarding some of the SEO/SEM companies out there who might be trying to contact you. I urger you not to buy into their talks about how your website must be up to Web 2.0 standards. Please keep in mind, Web 2.0 is not a tangible item or software application. Your site does not need to be upgraded to be compliant with Web 2.0, or any other version that someone tries to sell you on.
The theory surrounding Web 2.0 is that of social networking and user generated content, dynamic content. In my opinion, you have already taken the first steps toward this by implementing a blog on Dr-smith.com and allowing users to make comments and reply. Keep the blog updated with fresh, relevant content.
I hope that this provided you with a little bit of insight as to not only some of the things that SEO companies might say to bring you on board as a client, but also some basic items you can implement yourself that will generate results. On a final note, be patient as your results don’t improve overnight, some projects I have been involved with have taken upwards of 3-6 months before solid results were seen. Not counting paid search tactics. I notice you are using Google Analytics – good, it’s a powerful tool, learn how to use it more and keep track of your web stats as you implement the changes.
24.
March 14th, 2008 at 10:57 pm e
Cully Perlman wrote:
Actually, when I first started Degreedate.com I paid for SEO–I used a company called Submit Express, and watched my website move up in the rankings–some actually on the first page of Google SERPs. My site was down for 2 years, and I’ve recently relaunched it–and will now begin doing more SEO work on it–because I know the value and have seen it with my own eyes and through the experience of using an SEO company to do so. So Yes, I believe in SEO, and Yes, I have proof that it works–trust me, I would not spend a dime of my own money on anything that I did not see value in doing.
25.
March 14th, 2008 at 11:00 pm e
Pete “NetDoc” Murray wrote:
Want evidence? Google Peace River Camp and see where “Avoid Peace River Camp Ground” is. Yesterday when we started, it was no where to be found. This morning it was near the bottom of page two. Where will it be tomorrow? Quite possibly it will become the FIRST listing on the FIRST page. This is what we call a Google bomb. It is possible because of the aggressive nature of VBSEO. I love it.
There are any number of programs that will enable you to do an SEO without having to hire someone. We use VBSEO for ScubaBoard and it is GREAT. We can even Google Bomb someone if we have to get their attention it works so well. Uh, did I just say that out loud???
26.
March 14th, 2008 at 11:04 pm e
Karl Moyse wrote:
I firmly believe SEO is hugely valid, it is one of the most popular ways of accessing content on the net, and with audiences already searching for your products or services, there is a greater chance they will convert to sale/leads.
Having been harrassed by such companies in the past I have enjoyed long email arguements trying to find out their credentials. To me any good SEO company should be sought out, not them seeking you out.
I built a basic HTML site over 5 years ago for a friend, he was receiving some good search engine results but kept getting emails from so called “SEO” companies promising the earth. He eventually signed into a contract, it cost him £750 and his ratings fell drastically (from position 3 for some searches to out of the top 100).
If you feel your site needs some professional SEO work, then you find the specialist. Google is probably the best place to start. If you need a new car you go to a car yard.
If you want to test a companies credentials I would suggest the following. Install Google Toolbar and ensure Page Rank is switched on. A decent web firm should be at least hitting 3/10 on Google PR.
Then type into google info:www.THEIR-DOMAIN-NAME.com and see how many pages are listed in google, how many backlinks they have and how many pages list the sites URL.
It isn’t a perfect test, but a good SEO company will have covered most of the above and more.
If you are looking for direct response/results then you are possibly better off turning to PPC, rather than organic SEO.
Later he wrote:
Thanks for the response, I am an advocate of SEO, but I do not push it down anyone’s throats. I think the problem is that a lot of people have been burnt by the people looking to make a quick buck, claiming to be SEO specialists.
I know of such a person, the website is http://www.warmtiles.co.uk, and about 5 years ago he was hassled by numerous SEO companies. All promising the earth – I warned him against it as his site was performing pretty well as it was, I think greed got the better of him, and his site suffered the consquences.
Right your proof that it works. Before moving to Australia I was working with a client known as One Railway (www.onerailway.com). I was given control of their marketing budget with the sole objective of returning online sales of GBP 1,000,000 for year one. Through a mix of paid search (google adwords), organic SEO and some banner/brand building/awareness ads.
Within 3 months we had made GBP 1million in online sales. This was with a budget of less than GBP 100,000.
Now this worked because One Railway had clear objectives, and a hefty budget to back it up. An Objective for me should never be “to appear top in Google” – appearing top doesn’t guarantee anything, and it is pretty easy to appear top for any number of searches, appearing top for the relevant searches is what can convert sales to leads.
I know you mentioned about ways to validate the claims of such companies and I provided a couple of methods to test how successful the SEO companies website is. I tried to give a balanced opinion from both sides, having dealt with the “Black Hat tactics SEO boys” in the past. I have and still believe that SEO is a valid marketing tool, but perhaps limited budgets are better spent on PPC.
The Warmtiles.co.uk website today only really uses PPC to promote it’s products. As his mark-up is exceedingly good he can afford to spend more on his PPC campaigns. At present he is spending under GBP 1000/month, returning somewhere between GBP 5000 – GBP 8000. As a semi-retired person working from home this is a great income. It works for him, but competition is fierce, which would price him out of the market if his sales were lower.
SEO is not an exact science and I firmly believe a little learning for anyone is key to maximizing the success of an SEO campaign. I have no set-in-stone facts as I no longer have access to those 2 clients mentioned, but in both of their cases SEO worked, however it was more PPC as opposed to SEO.
If you need anymore clarification of points then please ask. Again I am an advocate of SEO, but I don’t force it down peoples throats. I would rather a client begin with a PPC campaign first. This can give them access to instant results with statistics to add evidence as to whether it is worth continuing with a campaign. If the campaign works well we could then look at building an organic SEO campaign, should it be required.
27.
March 30th, 2008 at 10:34 am e
Tim Gill wrote:
SEO is still the wild west. Unregulated and dominated by Google is the Federal reserve of our banking system. Sams Club offers SEO services for $200. I work for a company specializing in SEO. We charge alot more than that. We service large ecommerce companies. They wouldn’t pay what we charge if we didn’t get results. Just like I wouldn’t equate “weight loss” pill quackery with hollywood chef prepared balanced meals for optimum nutrition on minimum calories; you should be able to tell what’s quackery and what’s not.
Like anything in life real results require real $. Buying Turbo tax isn’t the same as having an accountant. The difference in your site showing up in Google or not is a large impact on both your sales and your ad revenue.
I won’t make a pitch at you though because the fewer sites that are optimized the easier it is for the linkerati to rank higher for given keywords. : )
Links:
http://www.tjgill.com/blog
28.
March 30th, 2008 at 10:36 am e
Ted McLaughlan wrote:
SEO services are most valuable to those who (1) don’t have the time or interest in self-marketing their business and digital content online, (2) need help in writing great adcopy, articles or other material potential customers will want to read, and (3) those whose business absolutely depends on Internet visibility, whether global or local. Valuable SEO service also isn’t provided without great communication and dialogue, in-depth analysis and subject matter expertise concerning the industry, and core experience with information architecture, usability and content management. According to these points, if SEO services would be therefore valuable to you, and you actually get valuable SEO service, evidence of success are absolutely clear in terms of quantifiable metrics – things like growth in targeted traffic, more conversions, positive feedback, increased impressions, and higher-quality leads. This is ESPECIALLY true for businesses seeking local or regional online marketing help, from local SEO service providers.
Links:
http://www.kmeinternetmarketing.com
29.
March 30th, 2008 at 10:38 am e
Karl Moyse wrote:
Thought I would send you a quick follow up based on our previous messages.
My company launched a sub-brand website http://www.concisemail.com.au to help promote our direct mail abilities. The site was submitted to Google and has only really been indexed in the past 2 days. For the search terms “perth mailing house” we appear in the top 5 results (maybe different from where you are based.
As of yet we haven’t had a lot of traffic but this morning my boss received an online enquiry, which has the potential to lead to work topping $20,000 (AUS dollars). I know this is not exactly based around the conversation we had, but I think it proves that when a site is built correctly using appropriate keywords, you give yourself the best chance of getting enquiries of that nature!